Job Description

Are you looking for a dynamic opportunity?  Do you dream of leading and growing with a company that is committed to being on the cutting edge branding and creative design?  Then look no further; Art Van Furniture, the Mid-West’s largest Furniture and Mattress retailer, is seeking a Director of Promotional Planning in the Marketing department.

 

You may be asking yourself, what competencies would we be looking for in a Director of Promotional Planning?  Well, we are glad you asked!  In this position, directly reporting to the Vice President of Marketing & Content, you will be responsible for developing promotional offer strategies across all channels, programs and customer segments that drive demand and provide incremental lift to the overall business.

  • Define the annual promotional and marketing planning processes in which marketing aligns cross functionally on offers
  • Partner with Creative to drive execution of all Premiums in catalogue, direct mail, web, and emails, ensuring all assets are delivered in time for setup, and the execution provides an ideal customer experience
  • Partner with Marketing team to identify creative needs and ensure needs are defined within the planning process
  • Drive marketing callouts and positioning of offers across all channels
  • Manage offer execution to ensure offers are setup correctly and provide an ideal customer experience and maintain the promotional database for all offers and promotions
  • Partner with Analytics to develop proformas for all promotions to ensure promotions are designed to deliver business results
  • Constantly strive to develop new test ideas to continue to move the business forward
  • Monitor competitive landscape through competitive patterning of offers
  • Maintain intimate understanding of target customer(s) and their wants/needs during peak promotional periods

Skills / Requirements

The successful candidate will possess the following skills and experiences:

  • Bachelor’s Degree in Marketing/Communications or related analytical field or combination of education and experience
  • 5-8 years of marketing experience and promotional planning experience
  • Relevant experience and familiarity in promotional marketing in furniture, home décor, accessories
  • Ability to balance business and brand considerations in both high level concept and day-to-day execution
  • In depth understanding of new media, social media and the digital landscape
  • Proven track record of practical and successful application of ideas
  • Modern, digital thinker
  • Highly organized and strong leader
  • Experience in partnering with global teams and influencing stakeholders
  • Capacity to build strong internal and external relationships including industry influencers
  • Comfortable, articulate presenter

 

Art Van offers a competitive salary combined with an excellent benefits package.  Interested applicants can apply on-line on our website at jobs.artvan.com.  Learn more about Art Van by viewing our company video at https://www.youtube.com/watch?v=-zbH9Ynfp0Q&feature=youtu.be.

Application Instructions

Please click on the link below to apply for this position. A new window will open and direct you to apply at our corporate careers page. We look forward to hearing from you!

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